Harnessing the Value of Data & Digital for MedTech: Webinar

Randy Horton

Published on: January 8th, 2025

As we welcome 2025—more than three decades since the launch of the first web browser—many MedTech conversations still focus on how “data and digital” will shape the future. But what about delivering meaningful impact right now? How are forward-thinking medical device manufacturers using advanced digital capabilities to boost profitability, strengthen competitiveness, and improve patient outcomes today?

Join Orthogonal and a panel of industry experts for a candid discussion on the practical steps MedTech leaders can take to accelerate their data and digital transformations. Discover how successful organizations leverage AI/ML, generative AI, cloud, mobile computing, and product analytics to meet (and exceed) their KPIs and OKRs. We’ll also examine common pitfalls—well-intentioned strategies that missed the mark—and how to avoid similar setbacks.

Key Takeaways

Proven methods for harnessing data and digital tools to drive immediate business value
Insights into avoiding common mistakes and fast-tracking ROI
Actionable tactics for setting and surpassing your 2025 performance goals

Bring your toughest questions and most complex challenges. Don’t miss this opportunity to gain real-world insights from MedTech trailblazers.

Register for the Webinar

Speakers

Venk Varandan, CEO and Co-Founder, Nanowear

Venk Varadan is the co-founder and CEO of Nanowear, a New York-based healthcare technology company pioneering remote diagnostics through cloth-based nanosensors and AI algorithms. With a unique background spanning healthcare and finance, Venk previously worked in investment banking, advising on transactions worth over $3 billion. He also held roles in product marketing and sales at pharmaceutical companies Eli Lilly and Sanofi. Venk holds an MBA from Columbia University and a BS in Biochemistry from Duke University. Under his leadership, Nanowear has achieved FDA clearance for their innovative SimplECG technology, an undergarment that continuously captures and transmits vital health data.

Bernhard Kappe, CEO and Founder, Orthogonal

Bernhard Kappe is the Founder and CEO of Orthogonal. For over a decade, Bernhard has provided thought leadership and innovation in the fields of Software as a Medical Device (SaMD), Digital Therapeutics (DTx) and connected medical device systems. As a leader in the MedTech industry, Bernhard has a passion for launching successful medical device software that makes a difference for providers and patients, as well as helping companies deliver more from their innovation pipelines. He’s the author of the eBook Agile in an FDA Regulated Environment and a co-author of the AAMI Consensus Report on cloud computing for medical devices. Bernhard was the founder of the Chicago Product Management Association (ChiPMA) and the Chicago Lean Startup Challenge. He earned a Bachelor’s and Masters in Mathematics from the University of Pennsylvania, and a Bachelor’s of Science and Economics from the Wharton School of Business.

Moderator

Randy Horton, Chief Solutions Officer, Orthogonal

Randy Horton is Chief Solutions Officer at Orthogonal, a software consulting firm that improves patient outcomes faster by helping MedTech firms accelerate their development pipelines for Software as a Medical Device (SaMD), digital therapeutics (DTx) and connected medical device systems. Orthogonal makes that acceleration happen by fusing modern software engineering and product management tools and techniques (e.g., Agile, Lean Startup, User-Centered Design and Systems Thinking) with the regulated focus on device safety and effectiveness that is at the heart of MedTech.

Horton serves as Co-Chair for AAMI’s Cloud Computing Working Group, as well as AAMI CR:510(2021) and the in-process Technical Information Report #115, all of which address how to safely move medical device computing functions into the cloud. He is a frequent speaker at conferences and webinars, including events hosted by AdvaMed, AAMI, HLTH, RAPS and the Human Factors and Ergonomics Society (HFES).