The SaMD Toolbox Webinar Series

Patient Preference Information (PPI): Understanding Medical Device Users

In today’s design-driven marketplace, products that deeply understand their users’ needs often lead the pack. While MedTech has long used human factors to ensure device safety, there’s untapped potential in capturing user interest to maximize clinical value.

The FDA is actively promoting the collection of Patient Preference Information (PPI) to support this shift towards patient-centered design. PPI offers invaluable insights into patient desires and limitations, potentially influencing regulatory decisions and even a device’s labeled indications for use.

Join Orthogonal and MATTER Chicago for an insightful webinar featuring:

• Dr. Cynthia Grossman: Director, Division of Patient-Centered Development, FDA CDRH
• Olufemi Babalola: Health Economist, Division of Patient-Centered Development, FDA CDRH

These experts will discuss how leveraging PPI can help manufacturers develop more clinically and commercially successful medical devices, aligning with FDA’s patient-centered approach.